Innovation and technology are part of our daily lives. The combination of our global presence in cable research, development, manufacture and innovation allows us to remain pioneers in the market. With 92 years of history in Brazil, we have established our headquarters in Latin America for a closer and broader service to the entire region. Globally, we are present in 50 countries, 106 factories, 25 research and development centers and around 29,000 employees, with a strategic position that allows us to serve emerging markets and communities with ease.
Prysmian Group has a multi-brand architecture made of three levels: a strong Corporate Brand, Prysmian Group, which stands for the whole organization. It is the umbrella brand under which all the initiatives regarding the Group worldwide are carried out.
The second level is represented by the three well-known Commercial Brands: Prysmian, Draka and General Cable.
The third level encompasses the wide range of product brands that serve all the markets and applications in which the Group operates.